How It Works

01
Local businesses share challenges on the podcast
02
Case studies get generated, students solve them in class
03
Businesses get solutions. Students get real experience.

Sharing Knowledge. Building Community.
Our purpose is to connect students, professors, and local SMEs. Creating a community for knowledge sharing and promote experiential learning.
Sample Case Study
In this episode, Nav Gill, founder of Roshni Wellness, shares her journey of transforming burnout into a purpose-driven wellness brand. Rooted in cultural storytelling and ancestral healing, Roshni began with handmade candles and incense that symbolize “Roshni”—light or brightness in both Punjabi and Afghan heritage.
The episode ends with a student challenge: how should Roshni Wellness position itself in the crowded wellness market, identify its ideal target segment, and allocate a $25,000 budget for maximum growth while staying true to its purpose?

JOIN THE WAITLIST
We’re developing a members-only case study generator, especially designed for faculty, for creating tailored case studies from our database of business challenges. Join the waitlist for early access + perks.